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Seth Godin On Why Having A Consistent Practice Is The Birthplace Of Creativity (Not A Muse)
From where does the creative mood strike? Is one’s best work the outcome of good fortune to find the muse of creative inspiration? And/or does it come from simply committing to doing the work, even when you don’t feel like it?
Famed author Seth Godin makes a strong point for the latter in his newest book The Practice: Shipping Creative Work. We sat down to discuss how committing to a practice for your creative work is the key to your success; how to handle criticism when you put your work out into the world; why it is essential to be clear about who is the target audience of your work; how to use comparison and self-doubt as fuel to get unstuck; why you should stop focusing on using your authentic voice; when credentialing is necessary versus not (spoiler: it rarely is); and much more:
Darrah Brustein: You open the book by pinpointing brilliantly, “The magic of the creative process is that there is no magic.” Why was this the statement you chose to share with readers out of the gate?
Seth Godin: There are people whom I admire a great deal: creatives, geniuses, folks who have made a difference. My dear friend, Liz Gilbert, wrote a book called Big Magic, and I just don’t think there is any magic. And as soon as you can acknowledge that there…
