Important Reminders You Need To Hear as a Founder
It’s important to ask what benefit the conveyer of a message has in sharing it.
For example: you see a documentary on why eating 10 servings of red meat a day is going to improve your health and well-being. You’re suddenly reconsidering your diet and googling the nearest butcher shop. The credits start to roll and you poke your head up to notice that the film was funded by the Coalition of the Cattle Farmers of America (I have no idea if that’s a real thing and, to my knowledge, this documentary and scenario are 100% fictional.)
Knowing that might cause you to question the level of bias in the information and may have you reconsidering that extra freezer and trip to the meat shop.
Why am I pointing this out? Because often the bias isn’t as obvious. Or it’s not intended to dupe you but is well-intentioned and simply isn’t best for you.
In a world where your plate is full (not trying to elongate this meat metaphor), it’s understandable that you don’t have time or energy to question everything (let alone research it and then research the legitimacy of that research).
I’ve been thinking about this a lot as it pertains to the wellness industry.
I recently read a book about which I can’t stop raving (do yourself a favor and pick it up…
